Watch the above videos and read this ARTICLE.
Read the ARTICLE, “HOW PR AGENTS

Watch the above videos and read this ARTICLE.
Read the ARTICLE, “HOW PR AGENTS CAN BECOME STRONG STORYTELLERS” (https://www.5wpr.com/new/public-relations-story/)
Read the ARTICLE, “Increasing Your Media Coverage Through Storytelling” (https://prsay.prsa.org/2019/01/08/how-to-increase-your-media-coverage-through-storytelling/)
Share an example with the class of your favorite storytelling utilized in a Public Relations campaign…
What media outlet (channel) did you find this example on?
How can metrics and analytics assist the PR industry?