1) Briefly summarize the article in your own words (no more than 15% of your
ess

1) Briefly summarize the article in your own words (no more than 15% of your
essay);
2) Make clear reference to one or more concept discussed in class and establish
how it applies to the events in the article;
3) Provide your own evaluation/comment/solution on the topic using
management concepts.
(I included the chapter 3 slides ( Aim to use the general environment slide) that were taken from the textbook  Williams MGMT11)