Business Scenario:
Congratulations, you were just hired as a marketing analyst f

Business Scenario:
Congratulations, you were just hired as a marketing analyst for a large media organization! With your first project, the VP of Marketing has asked you to examine how the company might improve its sales with clients. 
Discussion prompt:
What data might be helpful in your exploration, and why might you be concerned with the data quality in your analysis? Consider sharing a business problem from your professional experience or an interesting case study to lean into for this discussion.